How to Reach Maximum Potential of your Coffee Business!
 

The purpose of this Coffee Shop Business Seminar is to make prospective coffee shop and drive-thru business owners highly successful through education on  "How to Make Real Money with a Retail Coffee Business" with the least of pain and the most of gain!  We don't just teach business owners "how to make espresso-based drinks," but we teach them how to tap into unlimited potential and develop a highly prosperous business.

During this three day class you will be trained and instructed by Oksana Fisenko and Michael Fisenko in all phases of planning, designing, marketing and proper drink preparation techniques. This training is based on Alex's & Oksana's  (over) thirty years of experience as very successful owner-operators of sixteen shops, and as highly successful consultants - -  Alex having opened over two hundred independent coffee shops and drive-thrus personally nation wide for clients with no experience in this business.  New!! Latte Art - Advanced Barista Training DVD.....will  be included in this 3-day class.  This DVD instructs latte pours, such as, The Traditional and Triple Rosetta, The Apple, The Autumn Leaf, and many more.

The class is held in Troutdale, Oregon, a charming suburban community of Portland, not far from the airport. In order to provide a realistic setting, the school is in an actual former coffee shop, with the same equipment, menu and products that all of our over-two hundred some clients are using all across the country.

We will not waste your time or money teaching subjects that do not have any bearing on the "bottom line" of your business, for example, the origins and cultivation of coffee beans, or take you on exotic cruises to coffee producing countries.  There are many copy-cats that have followed our system and using information from our books, DVDs, barista training material, and consulting, but our track record speaks for itself: 35+ years of experience and over 200 successful coffee shop/drive-thru owners that act as our references.

We focus on things that really matter, such as:                             Our Graduating Class

• Coffee shop and drive-thru locations;
• Business Plan for your investor or landlord;
• Shop/Drive-Thru layout for speed and efficiency of operation
• Espresso equipment - which best for you.
• An "espresso focused" customer friendly menu;
• A "jump-start" marketing program to bring customers into a new shop;
• Comprehensive and intensive drink preparation techniques system (barista training/practicum)
• Opening and closing procedures and daily cash management.
• Choosing coffee, related products and supplier.

  
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  Dear Alex,
  
  "I just returned from the barista school and wanted to thank you for preventing me from making an extremely costly mistake by opening a coffee business without the information you provided in the school.
  
  I am so grateful that I took the class.  I now see the great opportunity that THE RIGHT coffee business can be in THE RIGHT location and I learned in the class different ways of finding the right location with the right business model (i.e. walk- in, drive-thru or a walk-in coffee shop with a drive-thru).
  
  The class was so much more that a school  teaching one how to make perfect coffee, although I learned that too. I learned more than I could have imagined about the business of finding the right location and running a successful espresso business, right down to what cash register to buy and how to handle the daily receipts.  If I am not successful in the business, it won't be because you didn't provide me with the right tools.
  
  It was a long weekend of hard work, packed with valuable information, but you are kind and caring guy and a great presenter and the time just flew by.  I can't thank you and your assistant, Oksana, enough."                                         
  
  Sincerely,                                                                     
  John William Lovell                    Graduating Class
  Arizona
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  Dear Alex & Oksana:

  "Thank you for a wonderful weekend. The three day "Coffee Shop Business and

  Barista Seminar" was incredible. Not only did Alex share his life

  experiences with us, he has taken the mystery out of running a successful

  Coffee Shop.
   

  We would recommend this seminar to everyone that is thinking about opening

  their own shop. We truly believe that if you follow the instructions Alex

  out lines in his seminar, you will have a successful and rewarding business."

   

  God has bless you both and everyone you have touched,

  Paul and Corrine Kistler - California                                                                

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Oksana and Mike,

First off, please accept our apology for not contacting you sooner to thank you for your hospitality and instruction while we were in Oregon.  You made such an impact not only on our taste buds but our opinion on just how espresso based drinks should be made & served.  Words can not express just how much we learned or felt while attending Barista school.  New to this business you both have given Debbie & I the encouragement and the excitement to make our drive thru a success.  Coming home we feel completely confident moving forward.  

 

You provided us with everything needed to succeed, from start to opening.  We highly recommend to anyone interested, starting with your book "Espresso Business" this alone inspired us and provided us with all the essential tools and instruction to begin the process.  We would not have felt so confident had we

not had your support.  Your step by step process is an awesome tool to anyone interested in starting their own "Espresso Based" business.  

 

On a personal note, we truly had an awesome time attending "Barista School".  It's hard to explain just how much we learned in such a short period of time and had a lot of fun and laughs with you both.  We thank you for all your personal time and attention given to Bluegrass Java's future success, your comments and suggestions are very important to us and all input means so much at this point.  Personally the hands on instruction and daily routine information was one of the best training sessions I have been through in my life since I've been working, and trust me I have spent a lot of my time "in training". 

 

I want to thank you both for a wonderful and truly informative 3 days of training. You both were wonderful hosts and excellent teachers. Debbie and I feel much more confident with being a successful drive thru specialty coffee business.....Dave & Debbie

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Dear Oksana & Mike:
I just want to say muchas gracias!!!
Thank you so much for sharing your experience with us, Mike you did great with the practical part of the training, .......excellent team!!
After this barista training I feel more confident & sure that I am in right business. Thanks for providing all the supplies & equipment list.........that will save me a lot of money!.... and the layout you gave us will help me a lot too......I am a designer  but with no clue of working behind the counter. I can't wait to open my coffee bar.....I'll send some pictures!!
Hasta la vista!!...
God bless you :)
Mercedes Q. from Florida

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Dear Alex,

How can we thank you?  One day Greg and I decided to quit our jobs, sell out, move cross-country, and open a coffee drive-thru.  After years of being patrons, we thought....how hard can this be??  As we draw near our August opening date.....we now know we NEVER could have accomplished this successfully without having gone through your class, and having your continued support and knowledge!!  I would strongly encourage everyone to make the investment that will make the difference in your success and go to your 3-day training class.  Also, I would encourage everyone to purchase your book and video training.  Even after going through your class, it was great to freshen up on how to make "THE PERFECT LATTE"!!

 

Again, thanks a latte! 

Greg and Lori Halley

Oklahoma

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                                                                                                              Our Graduating Class

Alex,                                                                    

 

First of all, let me say what a pleasurable, and information - packed 3 days we had.  Alex, your depth of knowledge and all your years of experience make for some very memorable and funny stories, as well as practical "school of hard knocks" education.

 

We would highly recommend this course to anyone who is considering opening their own coffee shop.  We will applying much of what we learned when we open our place in (hopefully) 5 weeks.

 

Our very warmest regards,

 

Steve and Dana......

Troy, MI                       

                                                                                                                    

                                                                                            

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Dear Oksana ,

 

I had a great time attending the Barista Class and want to thank you and Michael so much for your time and all of the valuable knowledge you passed on.  You have really given me a lot of confidence to move on with my project.   

 

Again, Thanks a Latte!......Jerry from GA

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Oksana & Michael,

 

I can't tell you how much Pete and I enjoyed the training and how much we learned. We came away with so much confidence and a vision for what we'd like our shop to be like.

 

Phyllis G. & Pete C. from Maryland                                   

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Oksana and Michael,
Just wanted to say thanks for all the information and all the hands on experience. Thanks for pouring your lives into what you do and making me feel at home.  I hope that I have good news soon on an opening date.  I am still traveling down that road trying to finish up everything and get the needed capital to open.  Plus I need a good Espresso.  :-)

Thanks for all your kind words.....Todd from South Carolina

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Thanks Oksana

Chris and I were very pleased with your class. Thank you sooo much. Mike did a great job too!  Besides the valuable information and experience, we value our new friendship with you folks. I’m confident we’ll be calling on you as we get closer to opening.  We’ll definitely need you here!

I hope your March class went as well as ours did in February!   

We would definitely like to have Michael (and you if you can make it) come for the opening.  

Dave R. and Chris R. from Florida                                  

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Future Class Dates:

May 30-June 1 2008

June 27-29 2008

July 25-27 2008

-- 2-day classes each month are available, set up by appointment ---
 

Please scroll down to register  

Alex's  "Espresso Business Success Program" will start your education process.

Because we limit the number of students,  we are able to provide you with more individualized, comprehensive "hands-on" training than a larger group can.  Additionally, we will be able to work with you one-on-one concerning your specific area, such as, choice of a certain location, layout of your shop, or any other matter pertaining to your interest.

This "Three Day Coffee Shop Business and Barista Seminar" is for those especially that are starting out and need to gain practical knowledge about the whole business aspect of planning, executing and operating a coffee shop or a drive-thru. This comprehensive training is very similar to our  "Turn Key Consulting" for which you would pay more along, with travel expenses. 

The cost of attending this three day class will be only $1450 per person, $2250 for two.
Oksana and Alex's son Michael are carrying on his legacy and are very well versed in the espresso business.  Oksana worked with Alex for over 30+ years, Michael trained under Alex the past 2 years and is now an accomplished 'barista trainer' going from location to location for on-site training.

So we can teach you more effectively, there is a limit to how many students we accept.

As we accept a limited amount of students, class usually fills up by the 10 of the month.

As the class may be already full, please call or check by e-mail before making your payment.

Please go here to check the training details.

If the class is sold out, or if it is premature for you to attend, the next best option is our
"Espresso Business Success Program" Book & DVD

For information on our "One Day Barista Training Workshop" please go here: Barista Training

School address:

Coffee Business Institute/Barista Training School
119 East Columbia River Hwy.
Troutdale, Or 67060 

We will be happy to provide you driving directions and nearby motel information.

Questions?
Oksana and/or Michael Fisenko                    
Phone: 1-866-5909423 - 9 am-6 pm Pacific
 alex@espressobusiness.com 

                                                   Registration and Payment

You may pay by check, credit card or PayPal. Please make checks to:

Alex Fisenko & Associates
6107 SW Murray Blvd. PMB 297
Beaverton, Or. 9700

To join this Three Day Seminar we require a $500 deposit by no later than the 10th of the month on which the class is held, the rest to be submitted by the 22nd of the month. Because our classes are in great demand, this deposit is "not" refundable, but can be applied to subsequent classes.   

Next three day April 25-27 - REGISTER NOW

You may pay by credit card by filling in the amount (either full or deposit) and completing the secure form. After you fill in the amount and click on "secure payment" please delete "Espresso Program" and write "Three Day Coffee Business Class" or "One Day Barista Boot Camp", by appointment . If you need help or questions, please call me at 1-866-5909423 toll free.

 Amount

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Please click on Pay Pall button if you wish to process the order through them:

If you need help with that, please call them at this toll free number: 
1-888-221-1161

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